Insights & Frameworks
Ever trusted a choice because it felt “familiar” or “easy”? That’s the fluency heuristic at play. It’s a mental shortcut...
Imagine this: Companies lose customers at predictable rates, some up to 20% in tech. Yet, few know how to stop...
Ever wonder why you often trust quick answers over deeper analysis—even when big decisions hang in the balance? The reductive...
What if the next big company isn’t trying to change your industry? The disruptive innovation mental model turns traditional thinking...
Imagine a world where legal rights don’t matter. Could negotiations solve problems? The Coase Theorem changes how we see property...
Ever seen a face in clouds or a “lucky” sequence in a coin toss? That’s the clustering illusions at work...
The parity conditions mental model questions fairness in systems. The Mental Health Parity and Addiction Equity Act (MHPAEA) tried to...
Why do the same choices feel different when called “99% fat-free” versus “1% fat”? The answer is the framing mental...
Why do 7 out of 10 people freeze during disasters, even when danger is clear? This question unlocks a hidden...
What people say about mental models
Client Testimonials
About Mental Models has completely changed my approach to personal growth through models like ‘The Regression to the Mean Mental Model’. The frameworks are easy to understand and apply in everyday life. Highly recommended!
James Smith
Business Owner
About Mental Models is a treasure trove of practical advice. It has inspired me to rethink my decision-making processes decision-making processes, including insights from ‘The Planck Principle’. Thank you for the excellent content!
