Insights & Frameworks
Ever walked into a store and saw a “$499” price tag cut to $299? This immediate impression, studied extensively by...
Ever wonder why some teams thrive while others struggle? The answer often lies in a cooperation mental model—a way of...
The Heisenberg Uncertainty Principle is a key part of quantum mechanics. It changes how we see reality. Introduced by German...
The recency mental model shows how recent events or information greatly influence our choices. It’s based on cognitive psychology and...
The public goods mental model shows why important resources like clean air and digital infrastructure are available to everyone. It’s...
The adaptation mental model is a key concept for thriving in uncertain times. Introduced by Kenneth Craik in 1943, it...
The game theory mental model helps you guess how others will act when your choices depend on theirs. It’s a...
The tit-for-tat strategy mental model is a key idea from game theory. It shows how cooperation can happen even when...
When faced with uncertain outcomes, how do you decide what’s worth the risk? The expected value mental model helps you...
What people say about mental models
Client Testimonials
About Mental Models has completely changed my approach to personal growth through models like ‘The Regression to the Mean Mental Model’. The frameworks are easy to understand and apply in everyday life. Highly recommended!
James Smith
Business Owner
About Mental Models is a treasure trove of practical advice. It has inspired me to rethink my decision-making processes decision-making processes, including insights from ‘The Planck Principle’. Thank you for the excellent content!
