What is The Mental Accounting Mental Model?
Imagine this: Would you spend a $20 birthday check the same way you’d spend $20 from your paycheck? If not, […]
Imagine this: Would you spend a $20 birthday check the same way you’d spend $20 from your paycheck? If not, […]
Why do 7 out of 10 people freeze during disasters, even when danger is clear? This question unlocks a hidden
Ever wonder why a five-minute wait feels like forever, but a summer vacation seems to vanish in seconds? That’s the
Ever felt stuck between a good opportunity and the best possible choice? The maxima and minima mental model offers clarity
Every day, your brain turns data into stories, like a movie script for your life. This is the narrative instinct
Ever wondered why you fixate on one detail when making a big decision—like buying a house or choosing a job—while
Why do even the most organized people often miss deadlines? The planning fallacy mental model sheds light on this issue.